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The Summer of the Blockbuster: What Spider-Man, the Odyssey, and Michael Teach Us About Marketing
This past summer, the U.S. box office reached $4.765 billion, narrowly surpassing the previous summer record that stood for over ten years.
DECA’s School-based Enterprise Program Provides Real-World, Work-Based Learning
Collectively, DECA’s 1,000 certified SBEs reported that they generate more than $35 million in gross sales annually. This translates to real-world learning, with the opportunity for profit and loss and a significant local economic impact.
5 Things I Wish I Knew Before Joining DECA
If you’re a first-year DECA member and, much like I used to, think that DECA is just roleplays and exams, think again. Here are five things I wish I knew before joining.
Celebrating 10 Years of Partnership with the National Society of High School Scholars
DECA is proud to celebrate a decade of partnership with the National Society of High School Scholars (NSHSS).
What Will You Build This October? Five Ways to Get Involved in DECA
A business idea? A stronger chapter? The confidence to share your next big pitch? Here are five ways to start your Next Big Thing this October.
Apply for a 2026-2027 DECA Scholarship by January 11, 2027
The deadline to apply for DECA's 2026-2027 scholarship program is January 11, 2027! More than $200,000 in scholarships will be awarded to current DECA members.
November is Calling: Are You In?
DECA Month is the perfect opportunity to get your entire chapter involved, celebrate your members and show your school what DECA is all about.
Role-play Strategies from 4 ICDC Finalists
Success at ICDC initially felt shrouded in mystery, with glass winners’ performances reserved for the judges who graded them.
Fall Into FLC Season
As fall begins and the DECA year continues to take shape, one of the most exciting parts of the season is right around the corner: Fall Leadership Conferences! Better known as FLCs in the DECA community, these conferences are a great way for members to stay involved, build their skills, and connect with DECA during the fall.
Crushing Community Service: Your Chapter's Next Big Thing
The first time I ever went to ICDC, I was at the Elevate Leadership Conference, and a member at my table mentioned that her chapter back home in Wisconsin made cookies for first responders every year on 9/11.
3 Ways to Expand Your DECA Chapter’s Community Reach
Lots of things happen in school like your math class, your english, and your chapter’s DECA meetings! But how about outside of school and in your community?
DECA Announces A'ric Jackson as #DECAPowerTrip Closing Session Speaker
A'ric's high-energy, heart-reaching keynote, Generation Leadership, will challenge students to see leadership differently and find new ways to show up as a leader.
Case Study of the Week: Inspecting An Ethical Dilemma In Finance
Assume the role of a financial analyst at RIVERBANK FINANCIAL, a reputable firm that manages investments and personal finances. You must address an ethical dilemma with the supervisor.
Maximizing Your Sales Interview Success: Key Insights from Intuit Mailchimp’s Head of Sales
In today’s tech sales market, a great interview can define the trajectory of your career. But in a competitive market, how do you stand out? Discover essential behaviors that make a candidate truly stand out.
Behind the Content: Join the Collegiate DECA Content Creation Team
The Content Creation Team allows members to showcase their creativity, develop their social media and communication skills, and create content that connects Collegiate DECA members internationally.
Watch the #CDECAICDC 2027 Promo Video
Get ready to discover your Next Big Thing at the Collegiate DECA International Career Development Conference hosted in Austin, TX, on April 9-12, 2027.
Case Study of the Week: Channel Strategies for Dr. Smoothie
Assume the role of the owner of DR. SMOOTHIE, a mobile beverage truck that sells smoothies. The investor wants you to identify resources needed for DR. SMOOTHIE to adapt its channel strategies.
Adobe Hosts 70 DECA Advisors for Luminary 2026
For three days, attendees participated in learning sessions with DECA staff and interactive workshops with Adobe team members. Advisors gained firsthand experience with Adobe Express and learned how to apply these tools to DECA's programs.
Case Study of the Week: AI in Marketing
Assume the role of the general manager for an outdoor holiday lights and decorations installation business while you analyze the use of artificial intelligence (AI) images in marketing materials and recommend how to proceed.
Stay Connected with One Diamond Calls
In a One Diamond Call, attendees can stay up to date with what is going on in Collegiate DECA and learn leadership skills as we recognize, highlight and celebrate your individual, chapter, and association successes.
How to Make the Most Out of Your College Orientation
College orientation is your first opportunity to build connections, discover campus resources and begin your next journey. To get the most out of orientation, you need to step outside your comfort zone.
How to Tackle the Three Main Categories of Collegiate DECA Competitive Events
One of the best things about Collegiate DECA's Competitive Event Program is that there's truly an event for everyone. Whether you're a confident presenter, enjoy thinking on your feet or like developing long-term projects, there's an event for you.
2026-2027 Collegiate DECA Executive Officer Program of Leadership
For 2026–2027, the Collegiate DECA Executive Officer Program of Leadership focuses on three priorities - Leadership Development, Member Engagement and Member Recruitment - all designed to help you become the Next Big Thing.
Lessons Beyond the Classroom: Collegiate DECA Members Reflect on Their Summer Internships
Four Collegiate DECA members reflect on their recent summer internships and discuss what DECA skills they were able to use, what their biggest challenges were and their tips on how you can find rewarding summer internship experiences too.
