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Behind the Business: DECA Chapters Reflect on Running School-Based Enterprises
School-Based Enterprises (SBEs) give DECA members the opportunity to take business concepts beyond the classroom and put them into practice.

Turning Denied Repairs Into Approved Repairs
You are to assume the role of the sales manager for CITYWIDE AUTOBODY, a business that provides automotive services. The general manager wants you to create a marketing technique that will sell declined repairs.

From Idea to Entry: How to Get Your DECA Prepared Event Started
Start with a clear goal, decide how you will work together and create a plan that keeps the project moving forward.

Advisor Best Practice of the Week: Grace Seibold
Riverview DECA’s Shark Tank-style camp introduces younger students to entrepreneurship while raising funds to help offset chapter members’ competition costs.

DECA and StukentCTE Celebrate a Decade of Partnership
DECA is proud to celebrate the 10-year anniversary of its partnership with StukentCTE and recognize them as a Premier Partner.

Your Countdown to the DECA Scholarship Deadline
The deadline to apply for DECA scholarships is January 11, 2027. That may feel far away, but the weeks between now and then fill up quickly with requirements and activities you may be involved with.

The 2026-2027 DECA SBE Individual Certification Exam Is Now Available
DECA members can earn an SBE individual certification by successfully completing an online exam. The SBE Individual Certification exam is open from October 1, 2026, to June 30, 2027.

DECA At the Bell: Terms and Conditions
You know those terms your favorite apps require you to approve that you just accept without reading? Well, those are actually contracts that have legal implications you may not be aware of.

New Classroom Activity: Everything Needs Accounting
AICPA is excited to share Everything Needs Accounting, a classroom resource designed to help students recognize how accounting connects to the industries, interests, and decisions they encounter every day.

Customer Service Skills Start with DECA
Customer Service Week, October 5–9, 2026, is a chance to recognize the importance of great customer service and the skills DECA members can build now to succeed in future careers.

A Hotel's Daily Financial Information
You are to assume the role of the front desk manager at CLOCK TOWER INN, a full-service hotel with over 100 guest rooms, and explain a basic summary of daily financial information to the new front desk employee.

Thanking Our Principals This October
October is National Principals Month, and DECA is celebrating the school leaders who help make meaningful learning experiences possible.

Excitement for ENGAGE
Whether you are a first-time member or returning, the ENGAGE conference is a perfect place to interact with the Collegiate DECA community. Learn about what ENGAGE is and why you should attend this year in Minneapolis, Minnesota.

Maintaining Connections with Advisors and Professors
Maintaining connections with advisors and professors is vital for the success of your chapter. With the school year just starting, now is the perfect time for your leadership team to network.

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.

Summer of DECA Quest with Syosset DECA
This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.

