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College Success

What to Expect on SAT Test Day

Sep 17, 2025

If you’re taking the SAT at a test center on a weekend, you may wonder what to expect. Here are a few things to know.

Career Insights

Changing the Way Personal Finances Are Taught

Sep 17, 2025

Intuit for Education is a free financial literacy platform designed to help Gen Z and Gen Alpha high school students become the most financially literate generations ever.

Conferences

10 Free Things To Do in D.C. & Arlington

Sep 15, 2025

Discover 10 fun & free things your chapter can do this November while visiting D.C. and Arlington for the Ultimate DECA Power Trip.

Compete

2025-2026 District-Level Competitive Event Instructional Areas Announced

Sep 15, 2025

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Compete

Finding Your Fit: How to Select Your DECA Competitive Event

Sep 15, 2025

DECA’s competitive events program is one of the most exciting parts of being a member. However, with so many options, how do you find your fit? Check out these tips on how to choose your competitive event:

Case Study of the Week

Case Study of the Week: Marketing to a Younger Demographic

Sep 15, 2025

Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

College Success

When Should You Take the SAT?

Sep 12, 2025

Taking the SAT is a vital step in the college application process. The key is to stay informed, plan ahead, and select the dates that align best with your academic and personal schedule.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Conferences

The Ultimate DECA Power Trip is Calling!

Sep 11, 2025

The Ultimate DECA Power Trip is your chance to grow as a leader, to connect with global business minds and compete with the best in DECA. All while in the historic and legendary place of Arlington, Virginia.

Chapter Strategy

Dancing With DECA: How to Go The Extra During Homecoming Week

Sep 11, 2025

The new school year starts with many events to amplify the school spirit, including football games, pep rallies, and, of course, homecoming. Here are three ways to make the most of it for your chapter!

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

DECA News

Adobe Hosts 70 DECA Advisors for Luminary 2026

Aug 3, 2026

For three days, attendees participated in learning sessions with DECA staff and interactive workshops with Adobe team members. Advisors gained firsthand experience with Adobe Express and learned how to apply these tools to DECA's programs.

Case Study of the Week

Case Study of the Week: AI in Marketing

Aug 3, 2026

Assume the role of the general manager for an outdoor holiday lights and decorations installation business while you analyze the use of artificial intelligence (AI) images in marketing materials and recommend how to proceed.

Leadership

Stay Connected with One Diamond Calls

Aug 1, 2026

In a One Diamond Call, attendees can stay up to date with what is going on in Collegiate DECA and learn leadership skills as we recognize, highlight and celebrate your individual, chapter, and association successes.

College Success

How to Make the Most Out of Your College Orientation

Aug 1, 2026

College orientation is your first opportunity to build connections, discover campus resources and begin your next journey. To get the most out of orientation, you need to step outside your comfort zone.

Compete

How to Tackle the Three Main Categories of Collegiate DECA Competitive Events

Aug 1, 2026

One of the best things about Collegiate DECA's Competitive Event Program is that there's truly an event for everyone. Whether you're a confident presenter, enjoy thinking on your feet or like developing long-term projects, there's an event for you.

Leadership

2026-2027 Collegiate DECA Executive Officer Program of Leadership

Aug 1, 2026

For 2026–2027, the Collegiate DECA Executive Officer Program of Leadership focuses on three priorities - Leadership Development, Member Engagement and Member Recruitment - all designed to help you become the Next Big Thing.

Career Insights

Lessons Beyond the Classroom: Collegiate DECA Members Reflect on Their Summer Internships

Aug 1, 2026

Four Collegiate DECA members reflect on their recent summer internships and discuss what DECA skills they were able to use, what their biggest challenges were and their tips on how you can find rewarding summer internship experiences too.

DECA News

DECA Announces New Premier Partner Program + Inaugural Members

Jul 17, 2026

The DECA Premier Partner Program offers a meaningful way for organizations to connect, be visible, and actively engage with DECA’s network of high school and collegiate student members and advisors.

Compete

Summer and Competition Preperation is in Session

Jul 1, 2026

Whether this upcoming school year is the first time you are competing in Collegiate DECA or not, there is no better time than now to start taking the first steps.

Chapter Strategy

A Leader’s Checklist for Preparing for a New School Year 

Jul 1, 2026

For chapter and association leaders, this time of year is especially important. The work you do before classes begin can set the tone for your entire year, helping your team stay organized, engaged and ready to succeed.

Leadership

5 Ways to Lead Outside of DECA 

Jul 1, 2026

While DECA has helped shape me as a leader, some of my biggest leadership lessons have come from experiences outside of DECA. Whether it's at school, work, or in your community, there are opportunities to lead everywhere.

Chapter Strategy

Be a Founder: 6 Steps to Bring Collegiate DECA to Your University 

Jul 1, 2026

During my senior year of high school, I realized the college I was attending did not have a Collegiate DECA chapter. This made me realize that I had the opportunity to create something that would benefit students for years to come.