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Case Study of the Week

Can Rapidly Scaling Work?

Sep 21, 2026

Assume the role of an owner of MIDTOWN MOBILE MECHANIC, a small, independently owned mobile auto repair service located in a mid-sized college town.

Conferences

Top 7 Experiences Worth Adding to Your DECA Bucket List

Sep 21, 2026

DECA goes beyond conferences and competitive events. From meeting people across the country to gaining real-world experience, there are countless ways to make the most out of your DECA experience. Whether you are a first-year member or a seasoned competitor, add these 7 things to your DECA bucket list!

Chapter Strategy

How to Get Hype at Chapter Meetings

Sep 21, 2026

The fun of DECA doesn’t just start at conferences.It begins at the very first chapter meeting. If you’re a chapter officer, this is your chance to make the best first impression on prospective members. Show that DECA isn’t just blazers and talk.

College Success

The Balancing Game: Time Management in High School

Sep 18, 2026

As we approach the end of the back-to-school season, we are finally beginning to get used to our routines. Most of us have to balance schoolwork, DECA, extracurriculars, sports, and part-time jobs.

Compete

The Perfect Match: A Guide to Choosing the Right DECA Event for You

Sep 18, 2026

Choosing a competitive event is one of the first big decisions you'll make as a DECA member, and with dozens of categories to pick from, it's easy to feel stuck before you've even started.

Career Insights

Nothing But Networth: Inside the NBA’s Multi-Billion Dollar Marketing Playbook

Sep 18, 2026

Every year, the National Basketball Association undergoes its season during the fall. A global spectacle that is viewed from every corner of the world, and has created an entertainment brand that is built around athletes, stories, media, and culture.

Career Insights

Beyond the Pitch - Marketing and Promotional Moments from the World Cup

Sep 18, 2026

This past summer, the FIFA World Cup brought 48 countries to the United States, Mexico, and Canada to participate in a soccer (or football) tournament of epic proportions. However, this tournament offered more than just 104 action-packed games; it offered people the chance to connect through countless stories, trends, memes, and more.

Chapter Strategy

How DECA Chapters are Making Recruitment the Next Big Thing

Sep 16, 2026

Recruitment isn't just about putting up flyers anymore. DECA chapters are finding new ways to show students what the organization can offer: from hands-on outreach to showcasing the experiences and skills that come with being a member.

Chapter Strategy

Your Chapter's Social Media Could Make-or-Break Membership: Here's Why

Sep 15, 2026

Social media is a platform where thousands of DECA members can connect and share important information. In recent years, it has played an essential role in DECA membership, association identity, and chapter recognition.

DECA News

DECA Awarded $30,000 Grant Through Taco Bell Foundation's Record $32 Million Investment

Sep 15, 2026

The Taco Bell Foundation’s biggest Community Grants year yet is supporting 700 nonprofit organizations nationwide, helping young people prepare for college, careers, and what comes next.

Compete

2026-2027 District-Level Competitive Event Instructional Areas Announced

Sep 15, 2026

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Case Study of the Week

Appropriate Workplace Communications Channels

Sep 14, 2026

Assume the role of the human resources generalist at the corporate office of BIG SCREEN CINEMAS, a chain of movie theaters. The director of human resources wants you to provide information about appropriate workplace communication channels to the staff.

Compete

What's New for Collegiate Competitive Events in 2026-2027

Aug 24, 2026

Collegiate DECA's competitive events are getting an updated set of evaluation tools for the 2026-2027 competitive year. Here's what collegiate chapter advisors and members need to know.

Leadership

Learning From the Ground Up

Aug 24, 2026

Join your Collegiate Executive Officer Team and a group of experienced founders and presidents for an opportunity to learn from real experiences and connect with individuals who have built something of their own.

Case Study of the Week

Case Study of the Week: Rainy Days And Ice Cream

Aug 24, 2026

Assume the role of the manager at SUNSHINE ICE CREAM PARLOR, a popular ice cream parlor in a tourist destination. The owner wants you to develop marketing strategies that will bring in customers during inclement weather.

DECA News

Download the 2026-2027 Collegiate DECA Guide

Aug 17, 2026

The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Case Study of the Week

Case Study of the Week: Inspecting An Ethical Dilemma In Finance

Aug 17, 2026

Assume the role of a financial analyst at RIVERBANK FINANCIAL, a reputable firm that manages investments and personal finances. You must address an ethical dilemma with the supervisor.

Career Insights

Maximizing Your Sales Interview Success: Key Insights from Intuit Mailchimp’s Head of Sales

Aug 10, 2026

In today’s tech sales market, a great interview can define the trajectory of your career. But in a competitive market, how do you stand out? Discover essential behaviors that make a candidate truly stand out.

DECA News

Behind the Content: Join the Collegiate DECA Content Creation Team

Aug 10, 2026

The Content Creation Team allows members to showcase their creativity, develop their social media and communication skills, and create content that connects Collegiate DECA members internationally.

Conferences

Watch the #CDECAICDC 2027 Promo Video

Aug 10, 2026

Get ready to discover your Next Big Thing at the Collegiate DECA International Career Development Conference hosted in Austin, TX, on April 9-12, 2027.

Case Study of the Week

Case Study of the Week: Channel Strategies for Dr. Smoothie

Aug 10, 2026

Assume the role of the owner of DR. SMOOTHIE, a mobile beverage truck that sells smoothies. The investor wants you to identify resources needed for DR. SMOOTHIE to adapt its channel strategies.

DECA News

Adobe Hosts 70 DECA Advisors for Luminary 2026

Aug 3, 2026

For three days, attendees participated in learning sessions with DECA staff and interactive workshops with Adobe team members. Advisors gained firsthand experience with Adobe Express and learned how to apply these tools to DECA's programs.

Case Study of the Week

Case Study of the Week: AI in Marketing

Aug 3, 2026

Assume the role of the general manager for an outdoor holiday lights and decorations installation business while you analyze the use of artificial intelligence (AI) images in marketing materials and recommend how to proceed.

Leadership

Stay Connected with One Diamond Calls

Aug 1, 2026

In a One Diamond Call, attendees can stay up to date with what is going on in Collegiate DECA and learn leadership skills as we recognize, highlight and celebrate your individual, chapter, and association successes.