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Tips + Tricks for 1st Year Competitors
It’s that time of year! Chapters are gearing up for district competition, and stepping in as a first-year competitor can feel intimidating. Here are some tips to help you calm your nerves before the big day.
The NBA’s $76 Billion Bet on Free TV
With the month of October and fall weather in full swing, it can only mean one thing: Basketball. Is. Back. See why the NBA provides a perfect case study into channel strategy
5 Paris Marketing Tricks to Use on Your Next DECA Role Play
The city of lights has a lot more to offer than its pastries and architecture; it houses some of the best marketing and advertising tricks.
Balancing Your Business
DECA season has officially started! This can mean entering a stressful time in your life or learning to balance everything.
Download the 2026 Ultimate DECA Power Trip Program + Mobile App
Get ready to gather with 2,000 DECA members at The Ultimate DECA Power Trip in Louisville, KY! Download the conference program now.
Testing, Testing, 123: How To Rock The Testing Season
With school in full swing, students constantly face endless homework assignments and studying. However, for many, these assignments pale in comparison to the rigor of a test.
People Planning At The Dog Park
You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.
Building Your Future: Explore Careers in Rental Housing
Building Your Future: Explore Careers in Rental Housing introduces high school students to the people, skills, and career pathways that keep apartment communities operating successfully.
Empower Student Leaders to Combat Food Insecurity
The Explore.Act.Tell. Fast Track program gives students an opportunity to explore food insecurity in their communities and turn what they learn into meaningful action.
NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.
3 Ways to Show Your Chapter’s Impact Beyond an Instagram Post
Sharing your chapter’s story with school leaders, local media and business partners can help you recognize members’ hard work, build relationships and create new opportunities.
Fake It Till You Make It: A DECA Survival Strategy
During my first year competing in DECA, I had ambition. An advisor? No. Experienced members to ask for advice? Also no.
One Diamond: January 2024
Check out what you missed on the January 2024 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
7 Retail Industry Predictions for 2024
Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.
Case Study of the Week: Adding Live-streaming as a Sales Channel
Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.
Case Study of the Week: Justifiable Loans
Step into the role of a loan officer at Trust Bank. A customer has asked you to explain why certain loans are justifiable and others are not.
Merging Community Service with Networking
At the annual Michigan Collegiate DECA State Career Development Conference, MI Collegiate DECA merged community service with networking by participating in a tie blanket craft with glowing reviews post-conference.
BLC DECA Shines Through FutureSolvers Competition
Through a local business competition opportunity, Bethany Lutheran College DECA Chapter was able to get in extra practice for future DECA competitions and make great memories in the process!
Why Starting a Collegiate DECA Chapter is Worth It
Starting a Collegiate DECA chapter is a challenging yet rewarding experience. Learn more about the Collegiate DECA chapter recently founded at Butler University in Indianapolis, Indiana.
Case Study of the Week: Menu Creation
Step into the role of the manager of Café on the Square, a full-service restaurant set to open later this year. The owner of the restaurant wants you to determine necessary information needed on the restaurant menu.
Excelling in Collegiate DECA Role-plays
In Collegiate DECA, mastering role plays is crucial for success in the business world. Whether you're a seasoned participant or new to DECA, these practical tips will help elevate your role-playing skills.
Collegiate DECA: What to Look Forward to in 2024
With the new year kicking off, there are so many amazing opportunities that you can take advantage of to Experience the Difference in 2024.
DECA Dreamin’ and Academic Gleamin’
Whether you're a seasoned student or a wide-eyed freshman, here's a comprehensive guide to help you kick off the next semester confidently, focusing on academic excellence, DECA success and self-care.
Case Study of the Week: The Economics of Baby Diapers
Step into the role of the general manager at a local Care More drugstore. The district manager wants you to decide how to price a private label product and explain reasons for the pricing decision.
