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How to Earn, Purchase + Download Your AMA Associate in Marketing Management Certificate
The AMA Associate in Marketing Management certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next.
Get Ready to Access Your Free Adobe Express for Education Account
As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!
Watch Now: Exploring Careers in Wealth Management with Merrill
Merrill professionals share their career journeys, insights into the field and the skills that support success in wealth management.
Mark Your Calendars for the Executive Officer Hospitality Career Exploration Webinar
On Tuesday, November 10, your DECA Executive Officer team is bringing you behind the scenes of the hospitality industry with leaders from Chick-fil-A, Taco Bell and more!
Behind the Leadership: Ruby Han's Journey as a California DECA State Officer
From late nights preparing for competition to designing graphics that connect thousands of DECA members, Ruby Han’s journey reflects how one student’s passion for DECA can grow into a commitment to serving an entire state.
The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.
Louisville Unlocked: The Ultimate DECA Power Trip Guide
DECA members, it is almost time to POWER UP! From November 20–22, 2026, members from across the country will take over Louisville, KY, for the Ultimate DECA Power Trip.
Six Steps to Get Started with AP® Business with Personal Finance
AP® Business with Personal Finance reinforces the performance indicators and business and marketing decision-making skills central to DECA competitive events, chapter leadership, and competition preparation.
5 Ways to Show Your Advisor How Much They Mean to You
Our advisors are the superheroes who often don’t get enough credit. They plan all of the conferences, donate their time to see you succeed, and, most importantly, see the potential in you that you haven't seen in yourself yet.
Prepared Event Presentation Strategies from Four Glass Winners
This article shares actionable insights on presenting your prepared event from four glass winners featured on the ICDC Insider: Prepared Event Panel, including how they contribute to the new rubric.
Tips + Tricks for 1st Year Competitors
It’s that time of year! Chapters are gearing up for district competition, and stepping in as a first-year competitor can feel intimidating. Here are some tips to help you calm your nerves before the big day.
The NBA’s $76 Billion Bet on Free TV
With the month of October and fall weather in full swing, it can only mean one thing: Basketball. Is. Back. See why the NBA provides a perfect case study into channel strategy
The Connection between Cybersecurity and Leaders of Tomorrow
While we focus on the soft skills to become emerging leaders, we forget that those skills relate to cybersecurity in various ways. Hear from a student leader who has shown the benefits of having leadership and cybersecurity experience together.
5 Ways DECA Helps You Build Resilience
Resilience is built through experiences, and DECA provides countless opportunities to strengthen this essential skill. By developing adaptability, confidence and perseverance, members gain a competitive edge that will serve them well in their future endeavors.
Case Study of the Week: Methods to Market Safety
Step into the role of the regional manager for Rental Car Academy. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.
Finance Cluster Exam Tips
Are you competing in a finance event? If so, you will need to take the Finance Cluster Exam. Some tips for doing well include avoiding getting stuck on questions, using background knowledge, using the process of elimination, studying key terms, and taking practice tests.
A Step-by-Step Guide on How to Ace Your Case Study
Are you looking for ways to improve your case study before Collegiate DECA ICDC? Check out this step-by-step guide to learn how to ace your case study!
Advocacy Day with Washington DECA
Recently, Washington DECA visited state representatives and senators alongside seven other CTSOs. We met with legislators to explain the personal impact of DECA and CTE on their lives and discuss issues about our specific geographical areas.
Case Study of the Week: Forming Strategic Relationships
Step into the role of the owner of Pet Slumber Party, a kennel that boards dogs and cats. Your business partner feels the business would benefit from supporting a local non-profit and wants your ideas on how to establish a relationship with a neighbor.
Establishing Local Partnerships with Men’s Wearhouse
Establishing local partnerships provides DECA members with valuable learning experiences, access to resources and opportunities for community engagement. In this article, Judy Busocker from Men's Wearhouse discusses her partnership experience with DECA.
Writing Does Wonders: How to Write an Effective CTE Advocacy Letter
Advocating for CTE benefits future students and helps ensure that programs like DECA can continue to shape tomorrow’s industry leaders. Check out this step-by-step guide and sample template to help you create a persuasive CTE advocacy letter.
Spread the Love with DECA Valentines
To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.
How DECA Shaped My Success as a Chemical Engineering Student
DECA gave me the skills to stand out in engineering. The ability to present ideas, collaborate effectively and think strategically has set me apart in a competitive field, proving that business and engineering go hand in hand.
Optimizing Collegiate DECA's Value to Members
By evolving with the business landscape, fostering mentorships and bridging the gap between DECA and corporations, we can maximize opportunities for our members and solidify DECA’s impact in the professional world.
