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5 Paris Marketing Tricks to Use on Your Next DECA Role Play
The city of lights has a lot more to offer than its pastries and architecture; it houses some of the best marketing and advertising tricks.
Balancing Your Business
DECA season has officially started! This can mean entering a stressful time in your life or learning to balance everything.
Download the 2026 Ultimate DECA Power Trip Program + Mobile App
Get ready to gather with 2,000 DECA members at The Ultimate DECA Power Trip in Louisville, KY! Download the conference program now.
Testing, Testing, 123: How To Rock The Testing Season
With school in full swing, students constantly face endless homework assignments and studying. However, for many, these assignments pale in comparison to the rigor of a test.
People Planning At The Dog Park
You are to assume the roles of the owner of CROOKED CREEK DOG PARK, soon to be the first private dog park in the city. A potential investor wants you to develop additional services to provide dog owners that will persuade membership.
Building Your Future: Explore Careers in Rental Housing
Building Your Future: Explore Careers in Rental Housing introduces high school students to the people, skills, and career pathways that keep apartment communities operating successfully.
Empower Student Leaders to Combat Food Insecurity
The Explore.Act.Tell. Fast Track program gives students an opportunity to explore food insecurity in their communities and turn what they learn into meaningful action.
NRF Halloween Survey Shows Consumer Spending Expected to Reach $13.5 Billion
For more than two decades, NRF’s Halloween survey has tracked how consumers celebrate the holiday, and this year’s results show that shoppers are being thoughtful and strategic.
3 Ways to Show Your Chapter’s Impact Beyond an Instagram Post
Sharing your chapter’s story with school leaders, local media and business partners can help you recognize members’ hard work, build relationships and create new opportunities.
Fake It Till You Make It: A DECA Survival Strategy
During my first year competing in DECA, I had ambition. An advisor? No. Experienced members to ask for advice? Also no.
Celebrating 30 Years of Partnership with Hilton
DECA is proud to celebrate the 30-year anniversary of its partnership with Hilton - a remarkable milestone that represents three decades of Hilton’s commitment our members.
Power Up Your DECA Year: The Advantages of Attending Power Trip
The Ultimate DECA Power Trip takes place from November 20-22, 2026 in Louisville, Kentucky to bring DECA members across the world together and build growth, leadership, and community.
How your DECA Judge Thinks like a Shark Tank Investor
DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.
Making the Most of Summer: Community Service Ideas for Collegiate DECA Members
Whether interning, working a summer job or enjoying a lighter class schedule, community service helps you stay connected to DECA’s mission of preparing emerging leaders and entrepreneurs.
The College Student’s Guide to LinkedIn
Let's be real, college is stressful enough without having the added stress of thinking about your future career. Here are five fun and practical ways to start using LinkedIn today to better your chances at landing your dream career.
The Goal of Goals
Summer is a great time for college students to relax after the busy school year and difficult finals. It is also the perfect time to evaluate progress on your goals and start planning for the future.
Navigating the Summer Before College
The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.
Case Study of the Week: Redesigning All-Star Weekend
Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.
Case Study of the Week: Creating a Ring of Champions
Step into the role of the owner of Smokers Ring, a company that makes barbeque smokers. Your business partner wants you to design a Smokers Ring customer community to build the brand.
DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE
DECA Inc. has earned recognition from ASAE with a 2025 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.
Case Study of the Week: Incentive to Return to Office
Step into the role of the director of human resources for Smart Venture. The president would like you to examine the current total rewards system and create an incentive for employees to return to working in the office.
Previous Collegiate DECA ICDC Competitive Event Winners
Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.
Case Study of the Week: What Could Go Wrong with Never Ending Shrimp?
Step into the role of the director of marketing for Coastal Fare, a full-service casual dining restaurant chain that specializes in seafood. The director of operations wants you to recreate the Never-Ending Shrimp Plate.
Case Study of the Week: Raise Awareness for a New Brand
Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.
