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How to Earn, Purchase + Download Your AMA Associate in Marketing Management Certificate
The AMA Associate in Marketing Management certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next.
Get Ready to Access Your Free Adobe Express for Education Account
As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!
Watch Now: Exploring Careers in Wealth Management with Merrill
Merrill professionals share their career journeys, insights into the field and the skills that support success in wealth management.
Mark Your Calendars for the Executive Officer Hospitality Career Exploration Webinar
On Tuesday, November 10, your DECA Executive Officer team is bringing you behind the scenes of the hospitality industry with leaders from Chick-fil-A, Taco Bell and more!
Behind the Leadership: Ruby Han's Journey as a California DECA State Officer
From late nights preparing for competition to designing graphics that connect thousands of DECA members, Ruby Han’s journey reflects how one student’s passion for DECA can grow into a commitment to serving an entire state.
The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.
Louisville Unlocked: The Ultimate DECA Power Trip Guide
DECA members, it is almost time to POWER UP! From November 20–22, 2026, members from across the country will take over Louisville, KY, for the Ultimate DECA Power Trip.
Six Steps to Get Started with AP® Business with Personal Finance
AP® Business with Personal Finance reinforces the performance indicators and business and marketing decision-making skills central to DECA competitive events, chapter leadership, and competition preparation.
5 Ways to Show Your Advisor How Much They Mean to You
Our advisors are the superheroes who often don’t get enough credit. They plan all of the conferences, donate their time to see you succeed, and, most importantly, see the potential in you that you haven't seen in yourself yet.
Prepared Event Presentation Strategies from Four Glass Winners
This article shares actionable insights on presenting your prepared event from four glass winners featured on the ICDC Insider: Prepared Event Panel, including how they contribute to the new rubric.
Tips + Tricks for 1st Year Competitors
It’s that time of year! Chapters are gearing up for district competition, and stepping in as a first-year competitor can feel intimidating. Here are some tips to help you calm your nerves before the big day.
The NBA’s $76 Billion Bet on Free TV
With the month of October and fall weather in full swing, it can only mean one thing: Basketball. Is. Back. See why the NBA provides a perfect case study into channel strategy
Case Study of the Week: College is Expensive!
Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.
DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities
Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.
Case Study of the Week: Investing in Smart Carts
Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.
Extra, Extra! Write All About Your DECA Experience
Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Discover why you should submit, what to submit and how to submit your DECA story in this article.
Behind the Booth: How to Run an Impactful DECA Recruitment Table
Your DECA recruitment booth is your chapter's initial impression. Learn how to develop a captivating booth, tell your story authentically and turn interest into enrollment. This guide contains the essentials of what exactly works to get prospects to pause, listen and sign up.
Download the 2025-2026 Collegiate DECA Guide
The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.
Case Study of the Week: Can Posh be Swag?
Step into the role of the owner of Posh, a luxury portable charger for mobile phones. The director of sales wants you to choose a new sales channel that will increase sales but not damage the brand image.
Prepping for a Record Year: Building Your Chapter’s Calendar with Purpose
If you want to lead your chapter to a record year, you need a calendar that covers competitions, community service, social events and everything in between. Here's how to build one that works.
Go The Extra: The Collegiate DECA Program of Leadership
Your Collegiate DECA Executive Officer team is excited to announce our 2025-2026 Program of Leadership. Focus areas for the Collegiate division include member engagement, member recruitment and leadership development.
Choosing Your Major: What Every College Freshman Should Know
Your major doesn’t define your future—but it can help guide it. Take your time, use your resources and lean on communities like DECA for insight and inspiration.
Tips and Tricks for Collegiate DECA Member Recruitment
We’re so close to courses starting back up! That means it’s the perfect time to get ready to recruit new members who will join your DECA chapter on campus. Get ready to find some of the best students on campus to join.
Tips on Navigating an Internship
An internship offers valuable lessons that apply to nearly any industry. Whether you’re in tech, marketing or nuclear science, here are a few key takeaways to help you get the most out of the experience.
