DECA prepares emerging leaders and entrepreneurs for careers in marketing, finance, hospitality and management in high schools and colleges around the globe.
Meet the Colleges + Companies Coming to the 2026 Ultimate DECA Power Trip
DECA members and advisors will have the chance to explore the College, Career + Company Exhibits on Saturday, November 21, 2026.
Things To Do in Austin at #CDECAICDC 2027
With vibrant entertainment, art and culture, inspiring cuisine and stunning outdoor experiences, Austin lets you create your own soundtrack.
Thanking Our Principals This October
October is National Principals Month, and DECA is celebrating the school leaders who help make meaningful learning experiences possible.
DECA’s School-based Enterprise Program Provides Real-World, Work-Based Learning
Collectively, DECA’s 1,000 certified SBEs reported that they generate more than $35 million in gross sales annually. This translates to real-world learning, with the opportunity for profit and loss and a significant local economic impact.
Everything You Need to Know for DECA SBE Week 2026
Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.
The Next Big Thing Classroom Contest Winners
We asked DECA advisors to give us a behind-the-scenes look at how their chapters are kicking off the year with the Next Big Thing materials, and you delivered!
Watch the #CDECAICDC 2027 Promo Video
Get ready to discover your Next Big Thing at the Collegiate DECA International Career Development Conference hosted in Austin, TX, on April 9-12, 2027.
Watch the 2027 #DECAICDC Promo Video
Get ready to discover your Next Big Thing at DECA's International Career Development Conference hosted in Anaheim, CA, on April 17-20, 2027.
Case Study of the Week: K-pop Revenge?
Step into the role of the promotional director for Shony Pictures Animation. The vice president wants you to create a promotional plan for the theatrical release of Revenge at K-pop Hall.
Case Study of the Week: Tradeshow Planning
Step into the role of the owner of Splendid Foods, a business that produces varieties of protein bars, granola bars and other nutritious snacks. Your business partner has asked you to determine the marketing plan for a food industry trade show.
Download Your American Marketing Association (AMA) Associate in Marketing Management Certificate Now
The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.
Case Study of the Week: Destination Skillcation
Step into the role of the marketing consultant hired by Bird Investigate, a company that offers bird-watching and bird-identifying tours. The owner of Bird Investigate wants you to rebrand the company.
