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Maximizing Your Professional Conference Experience
Whether it’s your first time or you’ve started collecting pins like a pro, there’s more to the conference experience than a weekend getaway. With the right preparation and a few tips, you can turn a few days of networking and workshops into a launchpad for your future.

Download the 2025 DECA ICDC Program + Mobile App
Get ready to gather with 25,000 attendees at DECA's International Career Development Conference in Orlando, FL! Download the conference program to start planning your custom experience.

Case Study of the Week: Does Flavoring Help a Cough?
Step into the role of the director of marketing for Haven Products, a popular brand of over-the-counter medicines. The president has asked you to analyze the new Stop Cough with Honey.

How to Bring Excitement to your Classroom this Financial Literacy Month
The Intuit Hour of Finance™ Challenge gives schools a free, interactive way to teach students about budgeting. Schools can win prizes*, and students learn important money skills through games and real-life situations, making finance fun and easy to understand.

Case Study of the Week: SMOKE IN THE KITCHEN!
Step into the role of the event services manager for Hotel Heights. The banquet manager has alerted you to an issue that will directly affect an event taking place in one of the hotel’s meeting rooms and needs you to resolve the issue.

Congratulations to DECA's 2025 Emerging Leader Honor Award Recipients
We are excited to announce the 2024-2025 recipients of DECA's Emerging Leader Honor Award! This award recognizes outstanding senior members for their involvement with DECA.

Congratulations to the 2025 Marriott Foundation ICDC Travel Scholarship Recipients
Through a generous contribution from the J. Willard & Alice S. Marriott Foundation, DECA is pleased to provide travel scholarships to high school DECA members to participate in the 2025 International Career Development Conference (ICDC) in Orlando, FL.

DECA Doesn’t End After High School: Meet the Students Continuing Their Journeys
As the school year comes to a close, high school seniors may feel like their time with DECA is coming to an end. But what if that’s just the beginning? Meet a group of students who have seamlessly transitioned into Collegiate DECA, continuing their journeys and forging their paths to success.

Does DECA End After High School? How Collegiate DECA Prepares You for the Future
With endless opportunities, Collegiate DECA welcomes individuals from all backgrounds and majors, providing a platform to continue evolving as emerging leaders. Whether you're looking to enhance your career or explore new possibilities, DECA is where you can thrive.

A Guide to the Exhibit Hall at ICDC
Outside of competition, academies and pin trading, another way to spend time in the OCCC is by visiting the ICDC Exhibit Hall. You can interact with many colleges, employers and vendors to see where the future may take you.

Reflecting on a Year of Leadership: Growth, Lessons & Gratitude
Take a moment to pause and reflect on your leadership journey this year. Read takeaways and tools to reflect on your year in DECA and recognize your achievements!

BE THE ONE at DECA ICDC in Orlando
Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.

What's New for Collegiate Competitive Events in 2026-2027
Collegiate DECA's competitive events are getting an updated set of evaluation tools for the 2026-2027 competitive year. Here's what collegiate chapter advisors and members need to know.

Learning From the Ground Up
Join your Collegiate Executive Officer Team and a group of experienced founders and presidents for an opportunity to learn from real experiences and connect with individuals who have built something of their own.

Case Study of the Week: Rainy Days And Ice Cream
Assume the role of the manager at SUNSHINE ICE CREAM PARLOR, a popular ice cream parlor in a tourist destination. The owner wants you to develop marketing strategies that will bring in customers during inclement weather.

Download the 2026-2027 Collegiate DECA Guide
The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Case Study of the Week: Inspecting An Ethical Dilemma In Finance
Assume the role of a financial analyst at RIVERBANK FINANCIAL, a reputable firm that manages investments and personal finances. You must address an ethical dilemma with the supervisor.

Maximizing Your Sales Interview Success: Key Insights from Intuit Mailchimp’s Head of Sales
In today’s tech sales market, a great interview can define the trajectory of your career. But in a competitive market, how do you stand out? Discover essential behaviors that make a candidate truly stand out.

Behind the Content: Join the Collegiate DECA Content Creation Team
The Content Creation Team allows members to showcase their creativity, develop their social media and communication skills, and create content that connects Collegiate DECA members internationally.

Watch the #CDECAICDC 2027 Promo Video
Get ready to discover your Next Big Thing at the Collegiate DECA International Career Development Conference hosted in Austin, TX, on April 9-12, 2027.

Case Study of the Week: Channel Strategies for Dr. Smoothie
Assume the role of the owner of DR. SMOOTHIE, a mobile beverage truck that sells smoothies. The investor wants you to identify resources needed for DR. SMOOTHIE to adapt its channel strategies.

Adobe Hosts 70 DECA Advisors for Luminary 2026
For three days, attendees participated in learning sessions with DECA staff and interactive workshops with Adobe team members. Advisors gained firsthand experience with Adobe Express and learned how to apply these tools to DECA's programs.

Case Study of the Week: AI in Marketing
Assume the role of the general manager for an outdoor holiday lights and decorations installation business while you analyze the use of artificial intelligence (AI) images in marketing materials and recommend how to proceed.

Stay Connected with One Diamond Calls
In a One Diamond Call, attendees can stay up to date with what is going on in Collegiate DECA and learn leadership skills as we recognize, highlight and celebrate your individual, chapter, and association successes.

