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Creating Opportunities: The Student Leaders Behind MiniCons
From coordinating judges to creating opportunities for feedback, mini-conferences help DECA members strengthen their skills, build confidence and prepare for larger competitions.

What Accounting Firms Look for in New Hires
Firms want new team members who know cloud software, spot what matters in the numbers, and explain it to business owners. Here’s how students and educators can build those skills now.

USA to Canada Via Bus
You are the director of marketing for CHEETAH LINES, the operator of the largest intercity bus network in the United States. CHEETAH serves over 2,000 destinations in the United States and offers passengers comfortable seating, power outlets and Wi-Fi and free checked baggage.

How to Earn, Purchase + Download Your AMA Associate in Marketing Management Certificate
The AMA Associate in Marketing Management certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next.

Get Ready to Access Your Free Adobe Express for Education Account
As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!

Watch Now: Exploring Careers in Wealth Management with Merrill
Merrill professionals share their career journeys, insights into the field and the skills that support success in wealth management.

Behind the Leadership: Ruby Han's Journey as a California DECA State Officer
From late nights preparing for competition to designing graphics that connect thousands of DECA members, Ruby Han’s journey reflects how one student’s passion for DECA can grow into a commitment to serving an entire state.

The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.

Louisville Unlocked: The Ultimate DECA Power Trip Guide
DECA members, it is almost time to POWER UP! From November 20–22, 2026, members from across the country will take over Louisville, KY, for the Ultimate DECA Power Trip.

Six Steps to Get Started with AP® Business with Personal Finance
AP® Business with Personal Finance reinforces the performance indicators and business and marketing decision-making skills central to DECA competitive events, chapter leadership, and competition preparation.

5 Ways to Show Your Advisor How Much They Mean to You
Our advisors are the superheroes who often don’t get enough credit. They plan all of the conferences, donate their time to see you succeed, and, most importantly, see the potential in you that you haven't seen in yourself yet.

Prepared Event Presentation Strategies from Four Glass Winners
This article shares actionable insights on presenting your prepared event from four glass winners featured on the ICDC Insider: Prepared Event Panel, including how they contribute to the new rubric.

How to Use DECA Involvement to Strengthen Your Scholarship Applications
DECA enhances your chances of success with scholarship applications. Regardless of the type of scholarship you're applying for, capitalizing on your DECA experience will allow you to showcase that you are a well-rounded student.

Adobe + DECA Unlock Creative Career Pathways for Next-generation Talent
Through the partnership with Adobe, DECA members will learn creative and AI skills that will help them get ahead, and stay ahead, in today's job market. Adobe's new initiative helps DECA members build a competitive resume and learn the skills they need.

Collegiate DECA Chapter Leadership Guidebook
The newly updated Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Be The One in your chapter this year.

Case Study of the Week: Helping a Small Business Owner with Financial Planning
Step into the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family owned business that is a retailer and manufacturer. The owner would like you to weigh in on financial planning for the business.

DECA and Piper Sandler Complete 48th Semi-Annual Survey
DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.

Your Guide to Minneapolis During Collegiate DECA Engage
Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.

Case Study of the Week: Using AI for Representation
Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Staying Safe and Secure in the Cyber World
Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

How To Lead a Successful Fall Conference
As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.

How to Retain Non-Competitive Members
Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.

Opportunities for Non-Competitive Members
When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.

The Impact of Non-Competitive Members
The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

