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How to Earn, Purchase + Download Your AMA Associate in Marketing Management Certificate
The AMA Associate in Marketing Management certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next.

Get Ready to Access Your Free Adobe Express for Education Account
As part of DECA’s partnership with Adobe, all advisors and members can access Adobe Express for Education for free. Find out how to access your account and get started with your content creation today!

Watch Now: Exploring Careers in Wealth Management with Merrill
Merrill professionals share their career journeys, insights into the field and the skills that support success in wealth management.

Mark Your Calendars for the Executive Officer Hospitality Career Exploration Webinar
On Tuesday, November 10, your DECA Executive Officer team is bringing you behind the scenes of the hospitality industry with leaders from Chick-fil-A, Taco Bell and more!

Behind the Leadership: Ruby Han's Journey as a California DECA State Officer
From late nights preparing for competition to designing graphics that connect thousands of DECA members, Ruby Han’s journey reflects how one student’s passion for DECA can grow into a commitment to serving an entire state.

The Economics of Meal Planning
You are to assume the roles of the financial analyst at FRESHPACK INC., a company that sells food products. The owner of the company plans to launch a seven-meal weekly bundle and asked your team to explain how various economic concepts can affect pricing decisions.

Louisville Unlocked: The Ultimate DECA Power Trip Guide
DECA members, it is almost time to POWER UP! From November 20–22, 2026, members from across the country will take over Louisville, KY, for the Ultimate DECA Power Trip.

Six Steps to Get Started with AP® Business with Personal Finance
AP® Business with Personal Finance reinforces the performance indicators and business and marketing decision-making skills central to DECA competitive events, chapter leadership, and competition preparation.

5 Ways to Show Your Advisor How Much They Mean to You
Our advisors are the superheroes who often don’t get enough credit. They plan all of the conferences, donate their time to see you succeed, and, most importantly, see the potential in you that you haven't seen in yourself yet.

Prepared Event Presentation Strategies from Four Glass Winners
This article shares actionable insights on presenting your prepared event from four glass winners featured on the ICDC Insider: Prepared Event Panel, including how they contribute to the new rubric.

Tips + Tricks for 1st Year Competitors
It’s that time of year! Chapters are gearing up for district competition, and stepping in as a first-year competitor can feel intimidating. Here are some tips to help you calm your nerves before the big day.

The NBA’s $76 Billion Bet on Free TV
With the month of October and fall weather in full swing, it can only mean one thing: Basketball. Is. Back. See why the NBA provides a perfect case study into channel strategy

How to Bring Excitement to your Classroom this Financial Literacy Month
The Intuit Hour of Finance™ Challenge gives schools a free, interactive way to teach students about budgeting. Schools can win prizes*, and students learn important money skills through games and real-life situations, making finance fun and easy to understand.

Congratulations to the 2025 Collegiate DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from Collegiate DECA's 2025 International Career Development Conference in San Francisco, CA.

Case Study of the Week: SMOKE IN THE KITCHEN!
Step into the role of the event services manager for Hotel Heights. The banquet manager has alerted you to an issue that will directly affect an event taking place in one of the hotel’s meeting rooms and needs you to resolve the issue.

Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Collegiate DECA Celebrates the Top 10 Chapters at ICDC
Collegiate DECA is excited to announce the top 10 membership chapters for the 2024-2025 academic year that received recognition during Collegiate DECA's International Career Development Conference in San Francisco, CA.

DECA Doesn’t End After High School: Meet the Students Continuing Their Journeys
As the school year comes to a close, high school seniors may feel like their time with DECA is coming to an end. But what if that’s just the beginning? Meet a group of students who have seamlessly transitioned into Collegiate DECA, continuing their journeys and forging their paths to success.

Does DECA End After High School? How Collegiate DECA Prepares You for the Future
With endless opportunities, Collegiate DECA welcomes individuals from all backgrounds and majors, providing a platform to continue evolving as emerging leaders. Whether you're looking to enhance your career or explore new possibilities, DECA is where you can thrive.

Social Media to the Sky Beyond DECA
You occasionally practice your online marketing skills by participating in the various DECA social media campaigns. Learn how you can translate them into your career.

Your DECA Era Is Not Over
As this year in DECA wraps up, it is easy to let the connections you made fade. Read on to learn why your connections matter, how to keep them and why starting now sets you up for future success.

Understanding Business Compliance
Business compliance is about creating a responsible, ethical and sustainable organization. As emerging leaders, DECA members should take the time to learn about compliance now to ensure they are prepared for the challenges of the professional world.

Case Study of the Week: Why Bother With a Warehouse Club Business Membership?
Step into the role of the chief strategist at Clubco, a chain of membership-only warehouse club retail stores. The CEO wants you to differentiate the business membership from the regular membership to increase new business memberships.

Download the 2025 Collegiate DECA ICDC App
Get ready to gather with 1,300 DECA members at the Collegiate DECA International Career Development Conference in San Francisco, CA. Download the conference app to start planning your custom experience.

