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Spotlights

Cape Henlopen DECA Hits Jackpot with Game Show

Mar 11, 2024

The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week

Case Study of the Week: Ethical Awards in Travel and Tourism

Mar 11, 2024

Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

DECA News

Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge

Mar 7, 2024

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

DECA News

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 5, 2024

DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

Case Study of the Week

Case Study of the Week: Security and Information Privacy in Healthcare

Mar 4, 2024

Step into the role of an employee at Graham Healthcare, a healthcare and insurance company. A co-worker has asked to explain why security and information privacy are important in operations.

Leadership

Celebrating Women's History Month

Mar 1, 2024

Happy Women's History Month! Read here to learn about the Women in Business who inspire your 2023-2024 High School Executive Officer team.

Chapter Strategy

What Can I Do with DECA Since I’m Not Going to ICDC?

Mar 1, 2024

In the spring, there are two sets of DECA students: one preparing for the last leg of the competition and the other preparing to start their new DECA season, but we need guidance on how. If you are the latter, keep reading to learn how to maximize your time for DECA.

Leadership

How To Sell Yourself

Mar 1, 2024

The marketing process often revolves around how to sell a good or service most effectively. But have you ever attempted to apply these tactics to yourself? Keep reading to discover what it means to build your personal brand - and how to sell it to anyone.

College Success

Senioritis Smackdown

Mar 1, 2024

As our DECA seniors’ final months of high school approach, a severe case of senioritis is in the air. But fear not, seniors, here are some helpful strategies to beat senioritis and come out on top!

Career Insights

Unwrapping the Power of Packaging: How Packaging Makes or Breaks Branding

Mar 1, 2024

Ever wonder how packaging impacts the way products are marketed? Read this article to dive into the world of packaging and uncover Its impact on your shopping journey!

Leadership

Leadership Illuminated: Must-Read Books for DECA Members

Mar 1, 2024

DECA members can experience the difference in their leadership journey by immersing themselves in these insightful books. As the pages turn, the wisdom gained from these books can guide DECA members on their path to becoming exceptional leaders.

DECA News

Announcing the 2024 NAA Auction Marketing Campaign Challenge Winners

Feb 26, 2024

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2024 Auction Marketing Campaign Challenge.

Case Study of the Week

Case Study of the Week: Keeping the Fixings Bar at Burger Country Fresh

Oct 25, 2021

You are to assume the role of the operations manager at Burger Country, a fast food restaurant with five locations that specializes in hamburgers. The owner of the company has asked you to explain operational considerations in a new portion of each restaurant called the “fixings bar.”

Case Study of the Week

Case Study of the Week: Remarketing a Classic Shoe Store

Oct 18, 2021

You are to assume the role of a marketing communications consultant hired by Cost Less Shoes, a national chain of discount footwear for men, women, and children. The CEO of the company has hired you to develop a marketing communications plan that will remarket the brand.

Compete

5 Ways to Improve Your Prepared Event

Oct 17, 2021

Written events can be difficult to master. What does a winning project look like? What kind of before-hand preparation is required?

Career Insights

Improving the Employee Experience

Oct 15, 2021

This year's Business Operations Research topic focuses on ways to improve the employee experience. We visited with Intuit, Men's Wearhouse and Marriott International to learn how they are charting a course for the future of their workplace culture based on their experiences from the past year.

Leadership

Rules to Live By: The Nature of Ethics

Oct 14, 2021

When you think of ethics, what comes to mind? Doing what people say you should do? Obeying the law? While these can both be part of ethical behavior, it takes a lot more than just listening to authority figures or doing what’s legal to be an ethical person.

Leadership

3 Ways to Handle Burnout

Oct 11, 2021

Have you ever experienced a case of burnout? If so, it can be a challenging experience. During the school year, we take on many responsibilities and may find it hard to balance work, academics and life with so much on our plate. It is important to find a way to take a break and rest–both physically and mentally–to avoid burnout.

Case Study of the Week

Case Study of the Week: Investing Money at a Bank

Oct 11, 2021

You are to assume the roles of the investment manager and investment specialist at Cross Town Bank. You will be meeting with a customer to discuss options for investing in order to earn a return.

Chapter Strategy

3 Ways to Celebrate a DECA Halloween

Oct 7, 2021

Halloween is right around the corner, and what better way to spend the Halloween season than doing it DECA style! Here are three ways you can celebrate Halloween the DECA way.

Case Study of the Week

Case Study of the Week: Credit Card Ethics in the Workplace

Oct 4, 2021

You are to assume the roles of the human resources director and the operations director at Braxton Productions,. The president has asked you to determine if an employee’s actions are ethical, how to respond, and how to communicate any changes in processes to staff.

Compete

How to Best Prepare for Your Next Role-play

Oct 4, 2021

With competition season fast approaching, the number one thing on many competitors’ minds is the thought of how they can crush their role-play in front of their judges. Unfortunately, there is no magical hack to make your presentations better but these tips should definitely help!

Chapter Strategy

10 Things You May Not Know About DECA Direct Online

Oct 2, 2021

How well do you know DECA Direct Online? Check out these ten cool features to help you get the most out of the site.

Case Study of the Week

Case Study of the Week: Helping Teens with Financial Goals

Sep 27, 2021

You are to assume the role of a financial counselor that works with teenagers. You will be meeting with a client to discuss a personal spending plan that will help meet the client’s financial goals.

Most Recent Articles

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Chapter Strategy

Does DECA End After High School? How Collegiate DECA Prepares You for the Future

Apr 1, 2025

With endless opportunities, Collegiate DECA welcomes individuals from all backgrounds and majors, providing a platform to continue evolving as emerging leaders. Whether you're looking to enhance your career or explore new possibilities, DECA is where you can thrive.

Conferences

A Guide to the Exhibit Hall at ICDC

Apr 1, 2025

Outside of competition, academies and pin trading, another way to spend time in the OCCC is by visiting the ICDC Exhibit Hall. You can interact with many colleges, employers and vendors to see where the future may take you.

Leadership

Reflecting on a Year of Leadership: Growth, Lessons & Gratitude

Apr 1, 2025

Take a moment to pause and reflect on your leadership journey this year. Read takeaways and tools to reflect on your year in DECA and recognize your achievements!

Conferences

BE THE ONE at DECA ICDC in Orlando

Apr 1, 2025

Hosted in Orlando, Florida, known for its vibrant culture, thrilling theme parks, and active business scene, you are sure to find something to fall in love with in one of the most exciting destinations in the world while at DECA ICDC.

Chapter Strategy

Passing the Baton: Transitioning to a New Officer Team in DECA

Apr 1, 2025

Passing the baton to a new officer team in DECA is a crucial process to ensure a smooth leadership transition. By fostering collaboration and celebrating achievements, DECA chapters can maintain momentum and continue thriving under new leadership.

Chapter Strategy

Social Media to the Sky Beyond DECA

Apr 1, 2025

You occasionally practice your online marketing skills by participating in the various DECA social media campaigns. Learn how you can translate them into your career.

Chapter Strategy

Your DECA Era Is Not Over

Apr 1, 2025

As this year in DECA wraps up, it is easy to let the connections you made fade. Read on to learn why your connections matter, how to keep them and why starting now sets you up for future success.

Career Insights

Understanding Business Compliance

Apr 1, 2025

Business compliance is about creating a responsible, ethical and sustainable organization. As emerging leaders, DECA members should take the time to learn about compliance now to ensure they are prepared for the challenges of the professional world.

Case Study of the Week

Case Study of the Week: Why Bother With a Warehouse Club Business Membership?

Mar 31, 2025

Step into the role of the chief strategist at Clubco, a chain of membership-only warehouse club retail stores. The CEO wants you to differentiate the business membership from the regular membership to increase new business memberships.

Conferences

Introducing the DECA ICDC 2025 Keynote Speaker

Mar 28, 2025

DECA is pleased to announce that Rob Lawless, will deliver the keynote during the 2025 DECA International Career Development Conference Grand Opening Session.

Conferences

Download the 2025 Collegiate DECA ICDC App

Mar 28, 2025

Get ready to gather with 1,300 DECA members at the Collegiate DECA International Career Development Conference in San Francisco, CA. Download the conference app to start planning your custom experience.

Conferences

Introducing the Collegiate DECA ICDC 2025 Keynote Speaker

Mar 28, 2025

DECA is pleased to announce that Rob Lawless, will deliver the keynote during the 2025 Collegiate DECA International Career Development Conference Grand Opening Session.