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Career Insights

The Economics of the Super Bowl: A Winning Play for Business

Feb 1, 2025

Explore ways the Super Bowl drives billions in revenue through ads, tourism, merchandise and more, as well as how the event offers key lessons in marketing and finance for DECA members.

Chapter Strategy

Juggling Books and Business: Thriving in School and DECA

Feb 1, 2025

As an intense and exciting competition season approaches, it’s important to consider your academics while completing all your DECA activities. Here are tips to help balance school and DECA.

Chapter Strategy

Beyond the Blazer: Inspiring CTE Success Stories

Feb 1, 2025

CTE programs are the foundation to help students thrive beyond high school. Let’s hear from DECA members whose journeys through CTE have shaped their futures and shown why these programs are critical for the next generation of leaders.

Career Insights

Cupid or Corporate: The Marketing Behind Valentine’s Day

Feb 1, 2025

Hearts, chocolate and roses—oh my! It is officially the season of love; however, some companies see February 14th as a boost to their profits instead of a day of celebrating relationships. Take a look at the marketing behind Valentine’s Day.

Spotlights

You've Qualified for State CDC! But Now What?

Jan 30, 2025

Qualifying for DECA state is a big accomplishment that shows your hard work and dedication. While the excitement of qualifying is great, staying focused is key to success at the next level. Here are some beginner-friendly tips for #BeTheOne at State CDC this year!

Spotlights

Pitching for Entrepreneurship: Green Oaks DECA Takes the Stage

Jan 30, 2025

Green Oaks DECA recently participated in a unique "Giant Pitch for Entrepreneurship" class, where they learned the art of crafting compelling business pitches and presenting their innovative ideas to a panel of esteemed judges.

Spotlights

Mindset Matters: Strategies to Stay Resilient During Life's Challenges

Jan 29, 2025

Whether it’s challenges in school, competition setbacks, or personal struggles, adversity is part of the journey. How we respond to those moments defines us. Here are strategies to help you stay positive and thrive during even the most challenging times.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 28, 2025

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Chapter Strategy

Why Advocating for CTE and DECA Matters

Jan 21, 2025

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

DECA News

Congratulations to the Adobe Personal Branding Challenge 2024-2025 Winners

Jan 21, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

Case Study of the Week

Case Study of the Week: Forming Strategic Relationships

Feb 17, 2025

Step into the role of the owner of Pet Slumber Party, a kennel that boards dogs and cats. Your business partner feels the business would benefit from supporting a local non-profit and wants your ideas on how to establish a relationship with a neighbor.

Partners

Establishing Local Partnerships with Men’s Wearhouse

Feb 15, 2025

Establishing local partnerships provides DECA members with valuable learning experiences, access to resources and opportunities for community engagement. In this article, Judy Busocker from Men's Wearhouse discusses her partnership experience with DECA.

Chapter Strategy

Writing Does Wonders: How to Write an Effective CTE Advocacy Letter

Feb 13, 2025

Advocating for CTE benefits future students and helps ensure that programs like DECA can continue to shape tomorrow’s industry leaders. Check out this step-by-step guide and sample template to help you create a persuasive CTE advocacy letter.

DECA News

Spread the Love with DECA Valentines

Feb 13, 2025

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

How DECA Shaped My Success as a Chemical Engineering Student

Feb 12, 2025

DECA gave me the skills to stand out in engineering. The ability to present ideas, collaborate effectively and think strategically has set me apart in a competitive field, proving that business and engineering go hand in hand.

Spotlights

Optimizing Collegiate DECA's Value to Members

Feb 12, 2025

By evolving with the business landscape, fostering mentorships and bridging the gap between DECA and corporations, we can maximize opportunities for our members and solidify DECA’s impact in the professional world.

Spotlights

JWU DECA Gives Back: Serving the Providence Community

Feb 12, 2025

This year, JWU DECA has been committed to positively impacting the Providence community through various service initiatives. Through these efforts, we strive to make a meaningful difference beyond the classroom.

Case Study of the Week

Case Study of the Week: Identifying Banking Risks

Feb 10, 2025

Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.

Conferences

Collegiate DECA ICDC: Things to Do in San Francisco

Feb 3, 2025

The ultimate end of the 2024-2025 Collegiate DECA membership year leads us to the city by the bay in this unique conference setting. In this article, learn more about the city, known for its fun attractions, unique dining amenities and exciting sights.

Case Study of the Week

Case Study of the Week: Can a Volunteer be Fired?

Feb 3, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Chapter Strategy

Advocating for Collegiate DECA: Part 2

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article explores ways to expand your reach, including engaging with policymakers and leveraging resources to amplify your voice.

Chapter Strategy

Advocating for Collegiate DECA: Part 1

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.

Most Recent Articles

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Chapter Strategy

Building Your DECA Brand on Social Media

Jun 1, 2024

With social media serving as a powerful tool, creating and maintaining a dedicated DECA Instagram account can be a game-changer. Here's how to make the most of your summer by establishing your own DECA brand on Social Media.

Chapter Strategy

How to Hack Leadership Team Building

Jun 1, 2024

As the school year comes to a close, it’s time for your chapter or association to choose their new officer team. Use one (or more) of the following ideas to build your team up so that YOU can lead your members effectively.

DECA News

DECA Earns Gold Circle Award for Excellence in Association Communications from ASAE

May 30, 2024

DECA Inc. earned recognition by ASAE with a 2024 Gold Circle Award in the Video category. The Gold Circle Awards competition is the premier association marketing, membership and communications award.

DECA News

Learn More About Your 2024-2025 Collegiate DECA Executive Officers

May 28, 2024

During this year's Collegiate DECA ICDC in Austin, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

DECA News

Learn More About Your 2024-2025 High School Executive Officers

May 28, 2024

During this year's DECA ICDC in Anaheim, DECA members selected the leaders that will serve during the upcoming school year. As they prepare for the next year, discover more about who they are and where they come from.

Case Study of the Week

Case Study of the Week: From Hire Date to Start Date

May 27, 2024

Step into the role of the director of human resources for Fun Time. The vice president wants you to create a welcome package for new employees that will keep them engaged from hire date to start date.

Chapter Strategy

Summer of Collegiate DECA: Recruitment

May 21, 2024

Are you ready to be the one…with the largest Collegiate DECA membership growth in the next academic year? Here are some ideas to help you set your chapter up for success for the upcoming semester.

Case Study of the Week

Case Study of the Week: Promoting "New" Merchandise

May 20, 2024

Step into the role of the marketing manager for Gold Mine. The owner of the chain wants you to develop a plan to promote the stores’ new venture into formalwear and its need for merchandise.

Career Insights

Making the Most of Your Summer Internship

May 15, 2024

Summer internships are not just about earning a paycheck or padding your resume; they're an opportunity to learn, grow, and pave the way for your future career. But how do you make the most of these brief months?

Spotlights

Experiencing the Difference at DECA ICDC with Marjory Stoneman Douglas DECA

May 15, 2024

Starting with a tour of Los Angeles and ending with winning first and fifth places, Marjory Stoneman Douglas DECA experienced the difference at the 2024 DECA International Career Development Conference!

Conferences

Download ICDC 2024 Certificates and Competitor Transcripts

May 14, 2024

Learn how to download certificates and competitive event transcripts from DECA's 2024 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Transcripts

May 14, 2024

If you're looking for more information on DECA's International Career Development Conference competitive events process and transcripts, look no further! Explore these frequently asked questions and answers.