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Leadership

Getting Into the Giving Season

Nov 1, 2025

From food drives, service events, or acts of kindness within their own schools, members have the opportunity to use this time of year to positively impact their community while living out DECA's mission of leadership and service.

Career Insights

The Power of Ethical Consumerism: How Gen Z Is Redefining Brand Loyalty

Nov 1, 2025

For decades, businesses have relied on catchy slogans, sleek packaging and competitive prices to capture the hearts of consumers. But for Gen Z, such aesthetics aren’t enough to win long-lasting faithfulness.

Conferences

Making Connections Count: Networking Tips for Power Trip and Beyond

Nov 1, 2025

Networking can open doors to new friendships, leadership opportunities and future career prospects. Here are a few ways to make those conversations count this fall.

Conferences

Power Up Your Experience in Arlington, VA

Nov 1, 2025

Whether you're from Arlington, TX, Arlington Heights, IL, or anywhere in between, here are seven ways you can make your mark in Arlington, Virginia, at the Ultimate DECA Power Trip.

Chapter Strategy

Ready, Set, Go The Extra: #DECAMonth 2025 is Here

Nov 1, 2025

With so much happening, there is no shortage of ways to show your DECA pride during DECA Month. Here's how to get involved by participating in the #DECAMonth Social Media Challenge!

Leadership

Caffeine, Confidence and Career Readiness: The Gilmore Girls Guide to Thriving in DECA

Oct 31, 2025

Somewhere between Rory Gilmore’s late-night study sessions at Luke’s Diner and your early morning DECA prep, there is a shared truth: ambition runs on caffeine and confidence.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

Spotlights

Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer

Oct 29, 2025

Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.

Leadership

Lead in the Moment: How Presence Sets Real Leaders Apart

Oct 29, 2025

Are you leading or just reacting? Discover how consistently showing up with deep intention sets you apart as a leader.

Conferences

Download the Ultimate DECA Power Trip Program

Oct 29, 2025

Get ready to gather with more than 3,000 DECA members at The Ultimate DECA Power Trip in Arlington, VA! Download the conference program to start planning your custom experience.

Conferences

Don't Be Spooked! What to Expect at Your First DECA Conference

Oct 28, 2025

DECA can sound scary, but compared to classic monsters like zombies, vampires and ghosts, DECA is like a breath of fresh air with a side of blazers. Here is what to expect at your first DECA Conference.

Career Insights

8 Tips for How to Negotiate a Raise or Hourly Pay

Oct 27, 2025

Thinking of asking for a raise? Here are 8 actionable tips from Intuit on how to ask for more money and approach conversations around hourly pay.

Compete

Navigating DECA's Competitive Events Page

Sep 18, 2025

Choosing the right event can be overwhelming. Check out this directional guide on how to use the DECA Competitive Events page to assist you in making your decision!

Career Insights

Inside the Marketing of the Summer's Biggest Films

Sep 17, 2025

Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.

Case Study of the Week

Case Study of the Week: Marketing to a Younger Demographic

Sep 15, 2025

Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.

DECA News

Vector Marketing and DECA Celebrate 20 Years of Partnership

Sep 12, 2025

DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Chapter Strategy

Here Are 5 Themes for Your Next Chapter Meeting

Sep 12, 2025

Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

Career Insights

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls

Sep 11, 2025

NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Chapter Strategy

Three Hats, One Head: Balancing School, Work and DECA

Sep 10, 2025

Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity! 

DECA News

How to Place a Custom Order with Shop DECA

Sep 10, 2025

Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Spotlights

Alumni: Tell Us Your DECA Story!

Sep 8, 2025

DECA Inc. is excited to launch a new platform for alumni to share their DECA stories, become future volunteers and get involved with their associations.

Case Study of the Week

Case Study of the Week: Luggage For Rent

Sep 8, 2025

Step into the role of an entrepreneur looking to develop a new project. A friend has an idea for a new business but needs help developing it into a feasible venture.

Chapter Strategy

Shop DECA FAQs & Answers

Sep 5, 2025

How do I get a new blazer patch? Can I exchange or return a blazer? What is DECA+? The Shop DECA team is here to help answer some of your most frequently asked questions about Shop DECA products and processes.

DECA News

DECA and the NRF Foundation Celebrate 30 Years of Partnership

Sep 4, 2025

For three decades, DECA Inc. and the NRF Foundation have shared a powerful vision: preparing the next generation of leaders for success in retail and beyond. This year, we proudly celebrate 30 years of collaboration, innovation and student impact.

Most Recent Articles

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DECA News

DECA's 2017 Emerging Leader Honor Award Recipients

Feb 27, 2017

This year, over 400 DECA members have been recognized for the Emerging Leader Honor Award.

DECA News

2016-2017 DECA Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 20, 2017

These teams are now eligible to participate in the Virtual Business Challenge in their designated category at the 2017 DECA ICDC.

DECA News

DECA's 2017 Certified School-based Enterprises

Feb 13, 2017

This year the project experienced a 13.5% increase in participation with 401 entries received.

Compete

3 Quick Tips to Nail Your DECA Role-Play

Feb 9, 2017

With some competitions in full swing and many coming up in a month or less, many competitors are practicing and preparing for their role-play. Here are some pointers to brush up on that will help you nail your time in front of a judge.

DECA News

2016-2017 DECA Virtual Business Challenge Round 1 ICDC Qualifiers

Jan 24, 2017

DECA congratulates finalist teams in the first round of the 2016-2017 Virtual Business Challenge.

Compete

Collegiate DECA Competition Tips from the Pros

Jan 18, 2017

Everybody is getting excited for their local competitions and the International Career Development Conference in April. It’s also the time that people start asking what they need to do to be successful in the upcoming competitions, so I’ve gathered some tips from the pros.

DECA News

2016 #OwnYourFuture Chapter Campaign Winners

Jan 16, 2017

Congratulations to the #OwnYourFuture chapters that participated in this year's DECA Chapter Campaigns!

Compete

First Time Competitors Survival Guide

Jan 5, 2017

Go and grab your DECA blazer and your nicest tie, because the competition season is upon us! Here’s a three-step guide to get you through your first competitive conference.

Compete

3 Tips to Consider for Your Written Event Project

Jan 3, 2017

Although written events are long and hard to prepare for, the hard work definitely pays off in the end! Here are some tips to ace your written event in anticipation of #DECAICDC.

Compete

4 Excellent Study Resources to Use for the DECA Exam

Nov 29, 2016

With district-level conferences approaching, it is important for members to start practicing for their exams. Here are some helpful resources that you can utilize as you work toward success!

Compete

6 Easy Ways to Engage Your Audience for a Better Presentation

Oct 21, 2016

If you’ve ever been nervous in front of an audience, you’ll know how much of a difference it makes when you can get the crowd engaged right from the start.

Compete

Why Is Your Competitive Event Exam So Important?

Oct 13, 2016

DECA competitions are coming up fast! How will you #OwnYourFuture and advance further in each competition? One factor that is often overlooked in DECA competitive event performance is the exam!