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Inside the Marketing of the Summer's Biggest Films
Behind every billion-dollar blockbuster film is a creative team of entertainment marketers who are pulling strings to rewrite the rules of entertainment. Check out the best entertainment marketing wins from this past summer.
The Ripple Effect of Recruitment: The Impact of Interaction
Engaging in community-building activities and encouraging members to reach out to peers creates a welcoming atmosphere, enhancing the ripple effect and driving recruitment efforts.
Enhance College & Career Readiness: Complete Encourage® Forms by December 12
DECA has partnered with Encourage to help students map their post-secondary plans and provide our national office with feedback that strengthens DECA programs.
What to Expect on SAT Test Day
If you’re taking the SAT at a test center on a weekend, you may wonder what to expect. Here are a few things to know.
Changing the Way Personal Finances Are Taught
Intuit for Education is a free financial literacy platform designed to help Gen Z and Gen Alpha high school students become the most financially literate generations ever.
10 Free Things To Do in D.C. & Arlington
Discover 10 fun & free things your chapter can do this November while visiting D.C. and Arlington for the Ultimate DECA Power Trip.
2025-2026 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.
Finding Your Fit: How to Choose Your DECA Competitive Event
DECA’s competitive events program is one of the most exciting parts of being a member. However, with so many options, how do you find your fit? Check out these tips on how to choose your competitive event:
Case Study of the Week: Marketing to a Younger Demographic
Step into the role of a marketing specialist for Station Hardware, a retailer specializing in home improvement products. The director of marketing wants you to create a marketing plan that will introduce the brand to a new demographic.
Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.
When Should You Take the SAT?
Taking the SAT is a vital step in the college application process. The key is to stay informed, plan ahead, and select the dates that align best with your academic and personal schedule.
Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.
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New Year, New Website! Introducing the New DECA.org
An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features.
Managing Your Time as a Busy Student
Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.
Case Study of the Week: Which Additional Sales Channel is Best?
Step into the role of the owner of Victor May, a business that creates made-to-order handbags, tote bags, clutches and purses. Your business partner wants the business to add an additional sales channel and has provided you with two possibilities.
Case Study of the Week: Creating Incentives for Use of Reusable Cups
Step into the role of the promotional director for Morning Brew, the largest coffee shop chain in the nation. The director of corporate responsibility wants you to design a promotion that will increase the use of reusable cups from 2% to 5% in the next year.
UW-Green Bay Hosted a Regional Conference
The University of Wisconsin-Green Bay Collegiate DECA Chapter hosted its first-ever regional conference this November. It was a huge success with over 70 attendees, four guest speakers and five schools.
High School vs. College Intro Business Classes
Are you looking to further your education in business? Here are my takeaways as a current student at an AACSB-accredited university that took three years of business courses in high school.
Case Study of the Week: Recruiting Teens for Summer Jobs
Step into the role of human resources manager for Boardwalk Eats, a restaurant chain with 15 locations, all on popular coastlines. The owner of the chain has asked you for advice on how to best market employment opportunities to teenagers.
10 Business, Marketing and Hospitality Trends to Watch in 2023
Are you looking to get the edge in your next DECA role-play? Brush up on the top business, marketing and hospitality trends that companies will be watching in 2023.
Workshops for the Leaders of Tomorrow
Want to learn how your DECA Chapter can prepare your members for their future careers by expanding upon their personal and professional skills? Read about Cypress Bay High School’s Career Development Project and how they prepare emerging leaders at the bay!
Five Ways to Survive Mid-Term Season
When mid-term exams are mixed with the mid-year slump, it tends to create problems regarding productivity and motivation, while also experiencing burnout. Here are five easy ways to help you survive the mid-term season!
Be Consistent with Core Values
The "Be Consistent with Core Values" episode features Steve Holmes, the Non-Executive Chairman of Wyndham Worldwide & Wyndham Destinations.
Case Study of the Week: Declaring Dividends
Step into the role of the controller of a publicly traded company called, Textron, Inc. The vice president of finance will be presenting information to the board of directors and needs your input.
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The Ultimate Written Event Guide
Before serving as the 2018-2019 High School Division President, he was an international finalist, earning second place in the International Business Plan at ICDC in Anaheim. Andrew Weatherman took home DECA glass and now he’s taking the time to share his insider secrets with you.
Collegiate DECA 2017-2018 Stock Market Game Session 2 Top Competitors
After three months of competition, Collegiate DECA congratulates the top teams who participated in Session 2 of the competition. Rankings are based on percentage growth against the S&P 500, not equity (learn more about the S&P 500 here).
2017-2018 IMPACT Program Winners Announced
The 2017-2018 IMPACT Program awards were presented at the Chartered Association Officer luncheon in Atlanta at #DECAICDC!
Collegiate DECA's 2017-2018 Recognition Award Winners
Congratulations to the 2017-2018 Collegiate DECA Recognition Award winners!
Collegiate DECA 2017-2018 Leadership Passport Program Recipients
Congratulations to the chapters and individuals who completed the 2017-2018 Collegiate DECA Leadership Passport Program.
DECA Scholarship Recipients 2017-2018
DECA is pleased to announce the 2017-2018 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarship to DECA members.
DECA's 2018 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month, leading many DECA chapters to raise their voices in their schools, communities and associations to advocate on behalf of DECA and CTE through completing DECA’s Advocacy Campaign.
Role-Play Competition Tips You Probably Haven’t Heard Before
Do you know how to use quotes and Paper PowerPoints in your role-play?
FIDM Entrepreneur of Tomorrow Challenge 2018 Winners
Congratulations to the top three teams in the 2017-18 FIDM Challenge!
DECA Direct Magazine: Prepare for the Real World
Whether you're about to graduate high school and begin your journey into college, or are saying goodbye to your collegiate years and are looking towards starting your career, this issue has the tips and best practice you need to know to achieve #Limitless success in the real world.
12 Things To Remember When Competing In a Role-play
Whether you’re about to do your first DECA role-play or you’re onto your hundredth one, they can always be nerve-racking! Here are 12 tips to keep in mind to help you conquer your next role-play.
