All Eyes North to #DECACRLC

If you’re a veteran DECA member, you already know that DECA’s regional conferences are the highlight of the season! This year it’s ALL EYES NORTH as the Central Region Leadership Conference (CRLC) will be hosted in Minneapolis, Minnesota, on December 6-8, 2019.

Don’t miss your chance to network with over 1,200 of the most dedicated Central Region members and advisors, enhance your leadership and elevate your competitive event skills, all while having an unforgettable time in the Twin Cities!

Tour the stadiums of the Minnesota Timberwolves, Twins and Vikings. Experience the shops and attractions at Mall of America – the largest mall in the United States. Visit renowned art museums at the Minneapolis Institute of Art and the Walker Art Center and much, much more!


Picture this… you and hundreds of DECA members fly into Minneapolis, eager to engage and explore. Your first stop is the hotel to gather your conference materials and prepare yourself for a full day of activities. Next, you embark on your journey throughout the city, discovering all that Minneapolis has to offer while taking behind-the-scenes tours of different industries. Then, it’s back to the hotel to earn your very own digital badge certification and explore the many exhibits of the Business & College Fair. Now, you’re hyped and ready for the Opening Session where all attendees come together to kick-off the conference Central Region-style. This is it, the conference has officially begun! You leave the session energized and ready to grow as a leader as you dive into two rounds of interactive workshops. But the day is not over… Unwind as you enjoy a hypnotist show featuring your fellow DECA members (and maybe even an advisor or two). The day is now winding down and you reconvene with your chapter or association to prepare for day two!

You wake up, get dressed in your business finest, and as DECA members do, grab a coffee and sprint to the Morning General Session. Now the fun ensues. You spend the morning in workshops presented by top industry professionals. All workshops are focused on preparing you as a DECA member with topics including Business Management & Administration, Finance, Hospitality, Travel & Tourism, Marketing and Leadership & Personal Development. You then leave these workshops feeling refreshed and empowered about the knowledge you will be taking back to your association and chapter! You now go out to lunch with your new friends and enjoy a meal in the “Mini-Apple”! Next, it’s time to flex your competitive skills as you participate in a role play and DECA exam. What better way to prepare for your DECA competitions?! Then it’s off to the Mall of America for unforgettable shopping, rides and experiences. There is no way to see it all in just five hours, but it will definitely leave you with a desire to come back and visit soon! The day has been super so far, but what is about to happen next will escalate the day! You are on your way back to the hotel to prepare for the CRLC Bold North Gala! This gala will be nothing short of exceptional, but it is also bittersweet because this is your last full day at CRLC and the Post-DECA Conference Depression (PDCD) will soon begin to set in. But we’re not done yet…

The last day of the conference has arrived as we gather at the Closing Session for the announcement of the competitive event winners. Then, it’s time to be amazed by mindset expert, Ricky Kalmon. What better way to leave CRLC?! Though the closing session is over and CRLC has officially ended, your time in Minneapolis has still not come to a close! Now it is your time to visit all of the sites you have yet to see in Minneapolis along with your chapter or association!

Year after year, the Central Region continues to shine as bright as the North Star. We are thirteen associations with one goal in mind – greatness! It’s time for all eyes to look north to the Central Region for the most interactive, immersive, and hands-on conference yet. You won’t want to miss #DECACRLC!

Visit to learn more and follow the hashtag #DECACRLC. 


Don’t worry! Members of DECA’s North Atlantic, Southern and Western Regions will gather in Washington, D.C. this November for The Ultimate DECA Power Trip.

Visit to learn more and follow the hashtag #DECAPowerTrip

Categories: Advisors, Conference Highlights, DECA News, High School, Home Page Conference News, Previews