Discover Opportunities for School-based Enterprises (SBE) Certification!

Does your DECA chapter run a thriving business? Consider applying for DECA School-based Enterprise (SBE) Certification. This program provides international recognition for outstanding DECA student members and chapters for their management and operation of food or retail enterprises within their school. Gold certified and gold re-certified chapters even have the chance to compete with other SBEs at DECA’s International Career Development Conference (ICDC). Chapter certification submissions are due January 11, 2019. Individual certification exams are available today!

SBE Chapter Certification

This is an opportunity to showcase how your SBE shines. Chapters are to prepare documentation that highlights a commitment to excellence and growth. Content demonstrates the SBE’s alignment with standards for model operations, as listed in the guidelines provided by DECA Inc.  The level of certification awarded (bronze, silver and gold) depends on the number of performance indicators successfully documented within each standard.

View the SBE Chapter Certification Guidelines to learn more.  Submit your application by January 11, 2019.

SBE Chapter Re-Certification

This is an opportunity to showcase that your enterprise is still committed to excellence. When a school-based enterprise achieves certification at the gold level, they can apply to be gold re-certified for four additional years through the DECA SBE Re-Certification application. After five years, the SBE must complete the original gold certification process. There is no option for re-certifying at the bronze or silver level.

View the SBE Chapter Re-Certification Guidelines to learn more. Submit your application by January 11, 2019.


SBE Individual Certification

This is an opportunity to recognize individual members for their knowledge of successful SBE operations. To earn individual certification, students must score a 70% or higher on the timed, multiple choice exam. The exam is open to all DECA members, not just students who operate a school-based enterprise. The cost to take the exam is $15. Only one certification is available per student; students who previously took the SBE Individual Certification exam cannot retake the exam.

View the SBE Individual Certification Guidelines to learn more. Register to take your exam today!



Students receiving a score of 70% of higher on the SBE Individual Certification exam will receive a certificate and transcript indicating instructional area performance. SBEs awarded bronze and silver in the SBE Chapter Certification program will receive a certificate and recognition at the association level. Gold certified SBEs will receive a certificate and plaque. Gold re-certified SBEs will receive a certificate and medallion. All award recipients will be recognized on DECA Direct.

Gold certified and gold re-certified SBEs are also eligible to bring one to three student manager(s) to the 2019 SBE Academy at the International Career Development Conference (ICDC) in Orlando, Florida, with approval of their chartered association advisor. Chapters must be entered in the category in which the written chapter certification project received certification – food operations or retail operations. 

During the SBE Academy, students experience professional development sessions, network with other SBE managers and compete in front of judges with a prepared oral presentation based on one of the instructional areas covered in the chapter certification project.


Not sure if you are running a School-based enterprise?

A School-based Enterprise (SBE) is an entrepreneurial operation in a school setting that provides goods/ services to meet the needs of the market. SBEs are managed and operated by students as hands-on learning laboratories that integrate National Curriculum Standards in Marketing, Finance, Hospitality or Management. SBEs provide realistic and practical learning experiences that reinforce classroom instruction.

SBEs can sell to consumers through a permanent location, a mobile kiosk or through internet marketing. Products may include school spirit wear, food and beverage items, school supplies, signs and banners and more, while other SBEs provide services such as creative design, advertising sales and more.

To learn more about DECA’ School-based Enterprises Program, visit

Categories: Chapter Resources, Chapter Resources (Home Page Teaser),, School-based Enterprises