Celebrating Diversity with DECA & Coca-Cola

Pooja Parmar | Georgia DECA

One of DECA’s most prized values is that of diversity: the belief that we are a stronger and better organization when the voices at the table come from different, unique experiences and cultures.

It’s sometimes easy to forget that with 225,000 members across the world. DECA is comprised of a multitude of countries that participate in our conferences and competitions, from as far away as China and as close as Mexico. It is important that we, as members of DECA, continue to recognize this fact and work to familiarize ourselves with as many different cultures and backgrounds as possible.

As Georgia DECA’s Vice President of Career Development, I was recently able to represent our organization at an event that celebrated this very value. Along with Georgia Department of Education Marketing Specialist, Linda Smith, and Georgia DECA Association Advisor, Shannon Aaron, I had the tremendous honor of representing Georgia DECA at Coca-Cola’s annual celebration of Diwali, the Hindu festival of lights.

Hosted by the Asian Business Resource Group, the celebration included an array of activities, such as the opportunity to hear from a panel of Coca-Cola representatives, including the President of Coca-Cola North America, James Dinkins; Chief Diversity Officer, Andrew R. Davis; CEO, Muhtar Kent; and the Indian Consulate General, Naresh Singh.

It was eye-opening to hear about the diversity in India and Coca-Cola itself, see the amazing Indian performances and hear the Indian violin, watch a structured Indian Classical Dance, and see the energizing dance of Bollywood.

Mrs. Aaron also had the opportunity to speak about DECA and used the event as a recruiting opportunity for DECA’s upcoming International Career Development Conference, which will take place in Atlanta, Ga., in April 2018!

Georgia DECA will partner with Coca-Cola this year for judge recruitment, as well as for sponsorship for #DECAICDC trading pins. It was a wonderful celebration and I was so grateful to be included in this program!

This article was written by Georgia DECA Vice President of Career Development and North Gwinnett DECA member, Pooja Parmar. You can follow Georgia DECA on Twitter @Georgia_DECA.

Categories: Members, Members – Students, Profiles