Merchandise Marketing at FIDM

The merchandise marketing major at FIDM encompasses four main strategies:

  1. Marketing
  2. Merchandising
  3. Buying
  4. Management

With the four points, students are able to have a well-rounded education in the field of retailing.

Discover more about FIDM's merchandising marketing major below:

Merchandise Marketing from DECA Inc. on Vimeo.

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