Structure in Your Role-Play Presentation
After judging a recent high school district event, the group of judges I worked with all had similar comments regarding the work they had seen that day. Overall, the judges felt that DECA members should work on more structure and organization in their role-play and case study presentations.
Even when I was a competitor, I was guilty of sitting down, reading the case and having a plethora of ideas start flying out of my head. The list of ideas is so awesome that you spend your entire preparation time creating an elaborate grocery list instead of formulating an organized plan.
The judges also find your creative ideas exciting, but here is the problem: your list of ideas does not help us score you on the evaluation sheet. Many times, your list does not show that you are using the performance indicators listed for that role-play or case study to guide your thoughts. As a judge, it is tough to give you the high score that you deserve for your efforts.
Some cases will ask you to create a plan, especially in promotion. Again, just providing a list of ideas does not show the judge your strategy for executing your ideas. Do not be afraid to show a judge a calendar of your timeline for an advertising campaign or promotion schedule. In fact, it would be wise to do some prep work before hand and educating yourself on the current prices for advertising in newspapers, television and radio. This will help you show the judge a realistic budget for your plan.
A structured presentation like this allows you the opportunity to make the “close” with the judge. You presented your ideas in an organized way and the best way to end it is to ask the judge for the green light to move forward and start executing your plan.
By putting a plan together and having this kind of organization in your presentation, you will become more confident in your ideas. That confidence will help with your role-play with the judge. Talk to your advisor and see if they have past cases for you to practice or ask business professionals in your area to help with your preparations.
Each case is unique and different, but prepping yourself to put together a structured presentation will make your interaction with the judge more enjoyable and a better learning experience.
Don’t forget to have fun with these cases! Remember, you get to interact with people who could be your future boss. What a great way to leave a positive lasting impression, especially when your future resume crosses their desk.
Follow Kevin on Twitter @asaprkevin.