Draft Topics for 2017-2018 Research, Selling and Consulting Events Announced
The opportunities for competitive event success are limitless this year!
Below are draft topics for the 2017-2018 business operations research events and professional selling and consulting events.
Be sure to check the DECA Guide over the summer for official guidelines for the 2017-2018 school year.
Business Operations Research: The 2017-2018 topic for each career category is the development or enhancement of a customer experience management strategy. Participants will collaborate with a local business or organization to analyze current customer experience management strategies and then present a plan to improve the customer experience within the business or organization.
Financial Consulting: For 2017-2018 you will assume the role of a financial consultant. A recent college graduate has scheduled a meeting with you because he/she is interested in investing in a retirement plan. The college graduate would like you to make recommendations that will have the most positive financial impact. The college graduate is interested in how much to save, retirement plans available and how long to save.
Hospitality and Tourism Professional Selling: For 2017-2018 you will assume the role of a catering sales manager for a hotel. A potential client is interested in holding a three-day conference for 750 attendees at the hotel and is meeting with you to determine unique and creative catering options. Each conference attendee’s registration includes two breaks, a seated dinner, a reception and two lunches during the three-day conference.
Professional Selling: For 2017-2018 you will assume the role of a sales representative of a virtual reality technologies firm. A human resources director of a major company has scheduled a meeting with you because he/she is interested in using virtual reality technology to create a training experience for the company’s employees. The human resources director wants to learn how your firm’s products will be beneficial to training the company’s employees.
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